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Howard/Merrell is a full-service advertising and communications agency located in Raleigh, NC. We do advertising, all things digital, social media marketing, public relations, media planning and buying, research and strategic consulting. We do it well. And we do it all under one roof.
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From the Blog

Week in Marketing: Marketing with Technology, Millennials, KFC Sunscreen, Google Storage

Marketing with Technology Technology is always evolving and changing the way rules of which things were done previous. See how these two marketers are hoping technology will improve their marketing: Dominos is a complete believer of out with the old and in with the new, as they continue to push the envelope. The pizza provider […]

Digital Advertising: 5 things you should know about Programmatic

Programmatic is a source of confusion for many even though it is quickly becoming a staple in the world of digital advertising. With buzzwords from automated guaranteed to RTB (real time bidding), it’s easy to feel lost trying to understand; so here’s the quick version. 1- What is it? Simply put, Programmatic advertising is using […]